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Balayage

Natural-looking highlights with minimal maintenance.

Hair Color Balayage

Discover Balayage

L’Oréal Professionnel is the expert in Balayage. Inspired by our French heritage, we created our own methodology of the Balayage technique that has empowered stylists to create beautiful, on-trend hair color for every client that sits in their salon chair.

Balayage is a hair color technique used by professionals to create subtle, natural-looking highlights. Used as an alternative to foil highlighting, hair color or lightener is swept or painted onto the individual hair strand to create depth, lightness and dimension.  The Balayage technique originated in France in the 1970s and actually comes from the French word meaning “to sweep.”

The Balayage hair painting technique isn’t just for blonde shades or a specific style haircut. It is also perfect for light and dark brunettes and redheads who want a natural, sun-kissed look. Balayage highlights can enhance almost any hair style, length or texture. Your stylist can even customize your haircut by adding dimension with Balayage to show off the shape and style.

Balayage

Minimal Maintenance 

Balayage highlights are less maintenance than traditional foil highlights. Many can go as long as 3-4 months between hair color appointments because the Balayage application is placed in a customized way – the way your hair naturally grows. Because of this subtle placement, there is no harsh grow out line distinguishing where your Balayage highlights were applied and where your natural hair color growth begins. In-between salon appointments, care and maintenance is simple – or – you can have your stylist enhance or change your hair color shade with the trends and seasons.

Balayage

Ultra-Customized

Balayage highlights are the in-salon hair color service choice among celebrities, models and fashionistas alike – those that demand their hair color be designed by their professional stylist, exclusively for them. The Balayage highlighting technique allows your hair stylist to utilize their creativity and artistic talent to personalize the placement of each highlight for a completely customized result. The placement of the Balayage highlights will help your hair stylist to contour your face shape, enhance your cut and style, and complement your complexion. Balayage highlights are the perfect palette to play with trendy fashion tones and shimmer shades, from beautiful copper lights in the fall to ice blonde hair color in the winter.

More about Balayage

Color Trend: Balayage

Get a natural, personalized look.

Balayage for Naturally Curly Hair: Highlights for Girls with Curls

Add some sun-kissed dimension.