Latest news
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FRESH DUST HAIR POWDER / DRY SHAMPOO No Shampoo? No problem! Try to Fresh Dust to refresh and revive your hair.
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DEMI-PERMANENT HAIRCOLOR REINVENTED Two complementary products allow hairstylists to create 8 gorgeous haircolor services to meet every woman’s hair needs.
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INOA MAKEOVERS BY JASON BACKE L’Oréal Professionnel ambassador, Jason Backe, creates INOA makeovers for Glamour magazine.
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INFINIUM 2 WINS BEST HAIRSPRAY Texture Expert Infinium 2 wins best hairspray in the 2011 Allure Best of Beauty Awards
