NEW

BLOND STUDIO

No Bleach Lightening Cream

Get Up to 4 levels* of controlled lift while maintaining hair integrity, even on the darkest bases.

*Up to 4 levels of lift on natural hair, up to 2.5 levels of lift on color-treated hair.

NEW

Keratin Alpha Sleek

Smooths and controls frizz for up to 2 weeks*

*after 4 weekly uses of Smooth Transformer

THE PRO TECHNIQUE TO COVER

French BlendingTM

Don’t cover greys, blend them.
Multidemensional color.
Graceful growout.

NEW

Absolut Repair Molecular

Bi-Phase Oil

Up to 100 hours of shine, hydration and frizz control.

The best way to take care of your hair.

Discover our collections.

Explore our categories.

Find your new favorite hair products.